Building an Effective Business Strategy 2

Howdy, it’s been a minute but I hope you are holding up well. Hope the year has taken an upward trajectory so far in terms of your goals and plans for the year. If there is one thing the last 12 months has taught us is the power of strategy.

Have you ever wondered why some companies just seem to be as solid as a rock? Whatever tide hits they never seem shaken and if they do shake a little, they never topple. Well, that’s the power of a well-executed, sound and solid business strategy.

Having a killer business idea is great, but the execution is everything. For you to execute well you’ll need to strategize how to achieve your desired goal with what’s currently at hand. Your strategy should include your company's goals and objectives, the type of products/services that you plan to build, the customers who you want to sell to and the markets that you serve to make profits. Your strategy however graduates from just a strategy to a solid strategy when all the assumptions you make at the time of its creation have been validated and tested for accuracy, and the decisions you've made can be backed with clear facts and evidence.

A good business strategy will guide you when it comes to making investment decisions, prioritizing activities within your organization and allocating and optimizing resources to generate above-average returns. So how do you develop a business strategy?

Your strategy should be long-term and realistic. Having in mind the type of product/service you’d like to build, factor in who your customers will be, the markets you would like to serve and the activities you’ll need to do to get your business to the desired future state.

Carefully analyse the possible opportunities for growth as well as diagnose the risks and challenges anticipated. Come up with a mitigation plan to address your anticipated risks. Take your time to gather facts and data you require before finalizing.

Be innovative and ensure your products or service have a unique point of sale and are in alignment with your business’s core objective.

Factor in competition. Your business can offer a solution to a market that is not served or underserved. If you choose to go with an already flooded market, then what you offer must be unique enough to pull the customers your way. While at it, position your company well in the marketplace to make it harder for new entrants.

Economies of scale. Be innovative in the cheapest way possible. Offer unique feature and back them up with excellent customer service.

Periodically review and update your business strategy to ensure it's valid and has factored in new changes.

Once the strategy is finalized, share it with the relevant stakeholders. That way everyone is aware of the direction the organization is taking and the role they need to play to help the company achieve its goals.

Once your strategy is in place, let it guide everything your organization does. Having a remarkable strategy is just the theoretical bit, executing it successfully is the practical bit that matters. Till next time, ciao!

Your bank buddy

IMBA

We Are On Your Side

Building an Effective Business Strategy

Howdy, it’s been a minute but I hope you are holding up well. Hope the year has taken an upward trajectory so far in terms of your goals and plans for the year. If there is one thing the last 12 months has taught us is the power of strategy. Have you ever wondered why some companies just seem to be as solid as a rock? Whatever tide hits they never seem shaken and if they do shake a little, they never topple. Well, that’s the power of a well-executed, sound and solid business strategy. Having a killer business idea is great, but the execution is everything. For you to execute well you’ll need to strategize how to achieve your desired goal with what’s currently at hand. Your strategy should include your company's goals and objectives, the type of products/services that you plan to build, the customers who you want to sell to and the markets that you serve to make profits. Your strategy however graduates from just a strategy to a solid strategy when all the assumptions you make at the time of its creation have been validated and tested for accuracy, and the decisions you've made can be backed with clear facts and evidence. A good business strategy will guide you when it comes to making investment decisions, prioritizing activities within your organization and allocating and optimizing resources to generate above-average returns. So how do you develop a business strategy? Your strategy should be long-term and realistic. Having in mind the type of product/service you’d like to build, factor in who your customers will be, the markets you would like to serve and the activities you’ll need to do to get your business to the desired future state. Carefully analyse the possible opportunities for growth as well as diagnose the risks and challenges anticipated. Come up with a mitigation plan to address your anticipated risks. Take your time to gather facts and data you require before finalizing. Be innovative and ensure your products or service have a unique point of sale and are in alignment with your business’s core objective. Factor in competition. Your business can offer a solution to a market that is not served or underserved. If you choose to go with an already flooded market, then what you offer must be unique enough to pull the customers your way. While at it, position your company well in the marketplace to make it harder for new entrants. Economies of scale. Be innovative in the cheapest way possible. Offer unique feature and back them up with excellent customer service. Periodically review and update your business strategy to ensure it's valid and has factored in new changes. Once the strategy is finalized, share it with the relevant stakeholders. That way everyone is aware of the direction the organization is taking and the role they need to play to help the company achieve its goals. Once your strategy is in place, let it guide everything your organization does. Having a remarkable strategy is just the theoretical bit, executing it successfully is the practical bit that matters. Till next time, ciao! Your bank buddy IMBA We Are On Your Side

Cyber Security Is Bound To Make An Impact In Your Business

Have you ever been scammed? If not, you have probably received a phone call or message carefully crafted by fraudsters with either an emotional appeal, suspicious links to click on, or claims of wrongly sent mobile money which wasn’t sent. Isn’t it interesting how cybercriminals get into your head and lead you to dark lanes of information or financial theft? Don’t be a victim. You can protect yourself and your business from malicious attacks by staying alert.

That said, what is Cyber Security? It is the protection of internet-connected computers and/or mobile devices from unauthorized access, abuse, fraud, or crime; components collectively known as cyber-attacks or cybercrime. Here are some of the common types of cybercrime:

  • Phishing - Fraudulent attempt to obtain sensitive personal information
  • Social engineering - The art of manipulating persons to give up confidential information
  • Sim Swap Fraud - Unauthorized takeover of a victim’s phone number
  • Malware attacks – Compromising technology devices using software specifically designed to disrupt, damage, or gain unauthorized access to a computer system.
  • Hacktivism - the act of misusing a computer system or network for a socially or politically motivated reason.
  • State-sponsored cyberattacks – Cybercrime carried out by states for intelligence gathering or espionage purposes

The harsh reality is that anyone, whether an individual or a corporate, can be a victim of cybercrime. Apart from financial losses, cybercrime can result in serious reputational damage, especially for corporates,  whose effects are carried on for years.

A currently common mode of cybercrime is the sim swap fraud where cyber criminals hijack a victim’s cell phone number and use it to gain access to sensitive personal data and bank accounts through Mobile Banking Apps. Once they take control of the swapped SIM card, the crooks access the financial accounts of the victim, having socially engineered credentials or information that could facilitate account resets, and transfer all the funds to other scammed telephone numbers.

With the high rate of adoption of technology and digitization, especially during the current COVID-19 crisis, cybersecurity is a hot topic to arrest. Fraud activities are on the rise now, more than ever and businesses have to rethink their measures. An Africa Cybersecurity Report 2019/2020 by Serianu – a Pan-Africa-based cybersecurity and Business Consulting firm, shows that malware attacks are expected to rise, and in particular, locally developed or re-engineered strains.

The same report also reveals that Tanzania's economy lost more than Kshs. 29.5 billion from cyber-attacks in 2018. According to an article by the Business Daily in February 2021, The Communications Authority of Tanzania (CA) data showed that more than 56 million cyber threats were detected nationwide in comparison to 37.1 million in 2019. The CA further expounded that a majority of the threats were malware attacks at 46 million, followed by web application attacks at 7.8 million while 2.2 million Distributed Denial of Service (DDoS) threats were detected during the same period.

Evidently, there’s a need to develop diplomatic strategies to curb financial losses and information system vulnerabilities, thereby improving/earning customer trust. This said the top priority for a business is safeguarding its assets and client information from unauthorized access. 

So why is cybersecurity bound to make an impact on your business?

  • It is now a requirement. Businesses are now bound to be cautious because there are legal consequences of cyber-attacks. Recently, Governments around the world have enforced data protection laws to safeguard client information. The Data Protection Act No. 24 of 2019 in Tanzania reveals the provisions for the regulation of the processing of personal data; for rights of data subjects and obligations of data controllers and processors; and for connected purposes. The Computer Misuse and Cybercrimes Act of 2018 establishes various offenses including unauthorized interference or interception of computer systems programs or data, false publication of data, cyber terrorism, identity theft and impersonation, phishing, computer fraud among others, that corporates should protect their customers from.
  • A Mitigation/contingent plan against reputational damage is important now, more than ever. In this digital era and in an ever-competitive marketplace, it is important to uphold great customer perception. As a business, the more transparent you are towards mitigating cyber risks and solving crises when they occur, the more competitiveness you gain. Your customers, shareholders, and other stakeholders want to feel a sense of security and that they can trust you – otherwise they will leave. Reputation and customer retention, therefore, go hand in hand. In this cyber age, it matters what your relevant internal and external stakeholders think about you because it affects your sales funnel and trust score in the long run. Transparency should therefore be your key focus towards upholding the reputation of your business.
  • Technology is ever-changing, which means that malicious attacks are also evolving as well. There is no gainsaying the essence of reinforcing the security measures to mitigate any future surprise attacks. As a business, ensure that you stay vigilant of emerging data breaches/threats and seek advice from experts when necessary. It is therefore important to implement cybersecurity practices that not only protect your business information but your customers’ information as well.

In this fourth industrial revolution, you must remain mindful of your cybersecurity and that of your business. We are on your side!

What to consider when setting out an investment

If there is one thing you can never get enough of; it’s investment advice. There are many factors that you need to think in-depth and consider before making that investment decision. Truth be told, investment opportunities can go two ways: you either end up fulfilled or devastated. Think about the get-rich-quick schemes that you have heard of or experienced in your lifetime. Have you ever fallen victim to such scams? If yes, when you look back, did you sense that gut feeling not to proceed or do due diligence but you still went ahead and invested your hard-earned money? Sorry for your loss. We have all lost money in one way or another, if you haven’t yet, take the pointers we will talk about here. Investment strategy One principle question you should always ask yourself whenever you have an investment decision to make is; what is my motivation? Establish a motive, create a sensible investment plan and follow through with it. Some of the reasons could be to: Start or expand your business Create funds to build a dream home Build generational wealth Create funds for retirement Create a pool of accessible emergency funds or savings Make charitable donations Research and due diligence Let logic as opposed to emotions guide you in making that decision, and, confirm the accuracy of the information and investment value before committing. Research into regulations surrounding a product including taxation, charges, past performance, management of a company, and future strategy. Keep yourself updated with current affairs to ensure that you do not miss out on opportunities to leverage on an investment. Risk appetite. What is your risk appetite? Are you risk-tolerant (willing to take high risk for high returns?) or risk-averse (reluctant to take high risks/ prefer average returns with low risks)? We are living in changing times where the financial markets are ever-changing and controlled among other things by governments, speculation, demand vs supply, inflation, international transactions, and even recently global pandemics as we have witnessed. Ensure to weigh the risks relative to the costs, duration, and returns on the investment. Opportunity cost. Let me shed some light on this. Imagine your friends have been talking about taking an exquisite vacation to Lamu. Are you willing to give it up because you heard about this lucrative piece of land that has just been offered at a discounted price and the amount could go into buying the land? Now, the opportunity cost of buying the piece of land instead of taking the vacation is the cost of the vacation. This brings us to the question; could you be missing out on alternative investment options while sticking to the current ones that may not be as progressive? Time and time value of money Time is always of the essence when it comes to investment. How long are you willing to lock up your investment to make your target or desired goal in the short or long-term? Investments should also be able to mimic your ideal portfolio and timeline. The value of money erodes with the passing of time, ensure that your investment is earning a return and of course within reasonable limits and risk. Also, the earlier you start investing, the more you reap and the better it is for you to be able to compound your earnings. Investment capital. There is no gainsaying that this determines your choice of investment. However, this does not mean that you should limit yourself e.g. those with low investment capital may look at collective investment schemes e.g. Unit Trusts, Chamas (investment groups), etc to invest in securities where the minimum investment amount might be limiting to individuals. Nowadays you can also take advantage of financial help and offerings such as loans, letters of credit, trade finance, asset finance, and many more options. Take your time to understand the terms, conditions, and risks involved as well. Always make informed decisions. You can always seek professional assistance where necessitated. Remember, “An investment in knowledge pays the best interest.” ~Benjamin Franklin. You can now confidently walk into February ready to make an informed decision to invest in that business or opportunity. All the best! We are on your side!

E-commerce measures merchants should take to protect their customers from frauds

Hey, hope your well. From my end all has been well… Last week as I was making a purchase online, It occurred to me how e-commerce sites make purchasing products so easy and convenient yet they can also be a gateway to fraud.

Come to think of it, there has been a lot of public awareness and sensitization on how to protect oneself from cybercriminals. However, the question is, when it comes to online shopping, what can ecommerce merchants do to protect their customers from fraudsters? In as much as e-commerce sites have multiple security features on their sites, some of the red flags to watch out for include:

- Multiple declined transactions, especially in cases where the user keeps on entering the wrong card details or there are insufficient funds… It may be common for a customer to enter wrong card details once or twice but anything more than that should raise eyebrows.

- Multiple orders from multiple credit cards from the same user within a short period of time.

- Multiple shipping addresses. The buyer makes multiple purchases under the same billing address but ships products to multiple destinations. A merchant can seek authentication from such a shopper just to be sure that this is not a fraudulent activity.

- Large orders from a new country/ location: From your previous data you’ve never received site visits or purchases from a particular country then all of a sudden there is a string of orders from that country. Do a careful assessment before you allow the purchase process to continue.

- Multiple orders originating from multiple geographic locations and different IP addresses within a short period of time. E.g. a customer always makes a purchase from Nairobi from a specific IP address but you notice a purchase origination from Mombasa from a different IP address.

- Transaction value outside of a customer’s profile. For instance, customer who on average spends Ksh 50,000 on his purchase then all of a sudden makes a purchase order of ksh 700,000 should be considered suspicious.

- Inaccurate data: You may find the customer’s email address doesn’t match the IP address or the zip code doesn’t match the country.

- Multiple transaction over short period of time. A customer making back to back purchases in a day or two should be treated with suspicion. The merchant should contact the buyer just to ascertain that the purchases are indeed legit.

These are just but a few red flags indicative of fraud that a merchant should pay attention to. Remember that as you enhance your site’s security features, cybercrime is also evolving. Therefore, always be on the lookout for such suspicious activity and where necessary put in place mitigating controls. These may include withholding suspicious purchases and additional identity verification of customers via one-time passwords to the customer’s registered contact information.

As I conclude, fraudsters prey on loopholes to make their kill. #KaaChonjo and help protect your customers from cybercriminals.

Yours faithfully

IMBA

MSMEs Resilience in turbulent Times.

Let’s just start this particular blog by acknowledging that, since the onset of the pandemic in 2020, the crisis presented a mixture of experiences both to individuals and businesses. While the crisis availed different opportunities to some, the greater impact hasn’t been easy on businesses and households. We have witnessed businesses shutting down their operations and, adapting new survival strategies while hanging onto their last straw of working capital. Globally, businesses have had to resort to innovative ideas to survive the current environment. Some of the key forward-looking strategies businesses have to consider for survival are: Health and safety of the resources Scaling down the workforce to comply with prescribed protective protocols Adapting new strategies like remote working, shifts where applicable, salary cut, redundancy, etc. Business optimization- closing some units/departments or total closure. Cost-cutting mechanisms also naturally applied At the macro level, economies have to cope with unprecedented realities affecting the business environment. This has resulted in businesses going back to the drawing board for survival options. MSME businesses have been known to drive stable and resilient economies all over the world where sound enabling environments have been put in place. MSME has become a regularly used acronym for Micro, Small, and Medium Enterprise and informs our discussion. According to an article by Phyllis Wakiaga, CEO of Tanzania Association of Manufacturers and the UN Global Compact Network Representative for Tanzania, Tanzania’s Micro, Small and Medium Enterprises (MSMEs) contribute approximately 40% of the GDP with the majority falling in the informal sector. This informs the deliberate forward-looking effort and mechanisms that I&M Bank has put in place for a successful scale-up of MSMEs in the country. In a bid to support financial inclusion for MSMEs, I&M bank has introduced an all-weather dynamic approach in walking the journey with MSME customers for superior customer experience with a profound business resilience. Below are some of the offerings for MSMEs: A warm relationship with customized business advisory Bundled flexible Working capital solutions up to Kes.3Million with a competitive TAT (short-term loans, temporary overdrafts, LPO & Invoice discounting facilities, etc.) State of art alternative banking experience- Swift Mobile and Internet Banking Attractive current account benefits Quick Unsecured bid bonds As we all navigate through these turbulent times, we assure the MSME customers that we deeply understand their plight and walk with them through this journey. WE encourage them to take full advantage of our available solutions because we are on your side!

Cyber-security in an era where digital banking is the order of the day

Howdy, it’s been a minute but it is always lovely to catch up with you. This rainy weather has me on sweaters and hot chocolate most of the time…Hope you are keeping warm though. Today I want us to have a chat on cybersecurity. I know you’ve heard that word a number of times but are you cyber secure, especially at a time like this where we are heavily relying on the internet for most of our transactions? What’s the worst that can happen if you are not cyber secure? Well, a lot can happen. For instance, if your personal data is breached, all your private information becomes public. A hacker might be able to access your banking information or steal your identity. For businesses, breach of data can lead to loss of revenue or having to spend money on legal fees, PR, or insurance costs just to deal with the situation. So how do you ensure you are cyber secure? Start by making sure all your operating systems and applications are up to date. This helps eliminate vulnerabilities that hackers may use to access your device. You can do this by simply: Making sure your web browser plugin like Adobe Flash, Java, etc. are updated Make sure you set your web browser to update automatically Turn on automatic updates on all your devices. Use strong passwords and protect your passwords. Use passwords that are not so obvious and easy for someone to guess. A combination of characters, numeric and special characters is advisable. Avoid leaving hints of passwords and use a password management tool to help you manage your passwords. This tool works by keeping all your passwords in one place and giving you a “master key” password that can unlock the rest. This way you don’t have to write down your password or struggle to remember. Use multi-factor authentication. This will simply add a layer of protection to your password. With Multi-factor authentication, after entering your password you’ll be prompted to enter an additional code, another password, or your fingerprint. Be on the lookout for phishing. Scammers may pose as someone you are familiar with and trick you into opening malicious links that may divulge important credentials or infect your device with a virus. Avoid using your debit cards for online billing. This is because debit cards are linked to your bank accounts and fraudulent sites can use this channel to syphon money from your account. I recommend you use a prepaid card for online payments and subscriptions. Need one? Click here and make your pick! These are just a few tips on how you can secure yourself online. There are many channels fraudsters can use to steal from you. Be proactive and always learn more about how you can secure yourself online. With that said, if you ever suspect any fraudulent activity in any of your I&M Bank accounts, immediately call us on 020 322 1000 or email us at [email protected] and we will immediately assist you. With that said, ciao, till next time! Your bank buddy IMBA We Are On Your Side

Why did we rebrand?

It gives us great pleasure to be on this new and exciting journey as we unveil a new brand identity for I&M Bank on all our digital channels.

This new digital brand identity is OUR CUSTOMERS CHOICE! We asked our customers a few months back for their valued opinion on how the future I&M Bank brand should look like and it was their majority preference that prevailed in our choice of how the digital I&M Bank logo would look like. We appreciate our customers for caring about I&M Bank.

So why are we refreshing our digital look? The I&M Group has over the years achieved many milestones all aimed at fulfilling our purpose To be partners of growth for all our stakeholders – customers, shareholders, employees and the community.

We have grown our footprint in 4 countries (Rwanda, Mauritius, Tanzania and Tanzania) and are now planning our expansion into Uganda. Through the Bank’s digital innovation engine, we have delivered and will continue to add on market-driven solutions and robust IT systems geared to giving you a seamless banking experience as you interact with our technology-driven products and services. In addition, last year, the Bank was ranked as a Tier 1 or Large category bank which is humbly attributed to your continued belief in us and our solutions.

As the Bank continues its growth trajectory and while we appreciate the strength of the I&M brand as it stands currently, we feel that it is time to change our brand look to embody the growth that we have achieved over the years and the vibrant progressive future that we aspire to grow towards.

We are therefore now changing the I&M Bank logo and brand colours to a more vibrant look on different digital facets of the brand, which we believe will continue to build the Bank’s brand value.

This new look will now be applied on all our digital platforms i.e. website, social media pages, ATMs, mobile and internet banking. We will gradually extend this new logo and brand colours to our branches in the coming year.

The new brand visual identity, is an evolution of the old logo that draws inspiration from a DNA strand. This signifies a seamless transformation of the old I&M logo, to represent the stability of the I&M Group in spite of change in perspective and growth over time. Through this new look, we would like to reaffirm our commitment to be your financial growth partner driven by our brand promise to you – We are on your side. This new identity will help us live through the Bank’s values namely: Mutual Trust, Innovation and Fairness, that form the pillars to meeting your financial and lifestyle requirements.

Our new brand identity also underlines the Bank’s continued focus on customer centricity and we would like to reassure our customers that we shall continue to service them with utmost professionalism, through delivery of consistent and reliable levels of customer service and delivery of innovative market-driven solutions. We therefore hope that even with this new identity, our customers shall continue to build your loyalty and trust in the Bank and its financial solutions.

We do not take our customers support for granted and continually strive to be worthy of the trust bestowed on us to be their financial growth partner.

Importance of monitoring your business’s financial health.

According to the 1,000 Day Survival Guide For Startups – Courtesy of Sanjay Mehta, If a startup is able to survive for 1000 days, then it is built to last. Now that your business has survived beyond the 1000 grey days, what next? For most of us, the epitome of the current pandemic has definitely changed the game for business models. Getting the right set of customers, investors, and other fundamental stakeholders that keep the business income flowing has not come without challenges. If this was the year you decided to set up a business because you heard your peers mention the famous Tanzanian quote, Biashara ina pesa, then think again. Don’t get us wrong, we aren’t asking you to retract but rather assess your business model for long-term survival and health.

That said, let us look at financial health in this context. This refers to the dimensions of the monetary affair of a business - determined by:

  • Profitability - the ability to yield profits
  • Liquidity – the ability to convert assets into cash while retaining their intrinsic value
  • Solvency – ability to finance debts and financial obligations in the long term
  • Operating efficiency – ability to deliver products/services cost-effectively

So, what are the measures of business financial health? The fact remains, there is no sure way to determine a business’s financial health. However, there are significant indicators of strength or vulnerability. These are profitability and liquidity.

So many businesses have failed or stagnated, including those, we previously considered to be giants. One of the main causes of business failure that we have witnessed is a change in economies, whereby the economic environment influences purchasing habits, therefore, affecting supply and demand. We are currently witnessing the dynamic effects of COVID-19 uncertainties in the economic system owing to imposed lockdowns and curfew in a bid to control the spread of COVID-19. All is not lost and we have to find ways to adapt to the current economic environment and lead even at the edge of chaos.

We would, therefore, encourage you to assess the competitive ability to generate profits for your business as you strategize your new model. This will help you identify the balance of power, attractiveness, and profitability of your business in the market place. A great way to do so is using Porter’s 5 forces of competitive analysis to determine the following forces:

  • Threats of new entry - how easy it is to enter your market and threaten the current position of your business, as well as a number of barriers to entry
  • The threat of substitution - how easy it is to replace your current products/services.
  • Bargaining power of suppliers - where supplies are controlled by a few players in the market place
  • Bargaining power of buyers- where few buyers control a large percentage of the volume market
  • Competitive rivalries - the intensity of competition in the industry

This said, what can you do to safeguard or improve the financial health of your business? If anything, prevent business failure?

  • Monitor the cash flow of your business - never underestimate the power of cashflow
  • Review your non-performing assets
  • Measure your financial performance – Return on Equity (ROE)
  • Instill the culture of accountability/transparency in undertakings
  • Provide customer-centric products and services
  • Take stock of your value chains, lifetime value of customers, churn rates, net promoter score, and sales pipelines
  • Learn from your competition
  • Get business insurance to minimize financial losses in the event of diverse risks
  • Create a Continuous Improvement Plan - Plan, Do, Check, Act – continuously study and learn from current efforts to improve future outcomes

 Why, therefore, is it important to monitor your business’s financial health?

  • It is a crucial and cautionary step to prevent business failure
  • It helps you make informed short- and long-term decisions to drive the business forward
  • When you know your business inside and out, only then can you position it for success
  • It plays a vital role when making timely growth plans
  • Tracking Financial health transforms a culture of innovation and transparency amongst teams.
  • It eliminates unwanted and unjustified overhead costs
  • It helps to evaluate asset quality
  • It clearly reveals vital indicators of the performance of the business – These details are very important for shareholders.
  • It is an indication of good business compliance with the set laws in the nation

As we end this blog, we would like to leave you with some food for thought. Would you rather be the biggest or the best in your industry? We task you to marinate on that.

Your bank buddy

IMBA

We Are On Your Side!

Cushioning your business during a pandemic or crisis

Hey, it’s been a minute but it’s always my pleasure to interact with you. Hope you’ve been well, personally I am better now than I was months ago. I bet every business man can now afford a small sigh of relief. When a business man tells you things have been thick, trust me they have been thicker than type K copper pipe… Don’t ask me how I know about copper pipes, I bet I have been subconsciously learning from my engineer friends. Lavington

They say every mess carries with it a message and COVID-19’s message has been loud and clear. Most business people had certain measures, policies and procedures put in place in case of a crisis but what they hadn’t factored in is a pandemic. Especially one that minimizes human interaction, is deadly and can be contracted in a blink of an eye. “Factor in a virtual working plan for your business”…That was COVID-19’s message to most businesses.

I believe most business owners have learned their lesson from the University of Life… Of course no one gets a certificate from that university, experience suffices and with that, I’ll share with you few tips on how to cushion your business against a pandemic or crisis.

For starters, be as transparent as possible with your employees and customers. Without these two sets of people you won’t have a business to run. Your customers need to understand why there is a change in operation, for example if they used to come to your store to shop, but you want to stop physical shopping and adopt online shopping, you need to communicate prior so that they understand why the need to change, for how long that will be etc. This will make them feel you care about them. Your employees also need to have clarity of the situation and you can seek their opinion where possible on how to mitigate certain challenges.

Same way human beings need healthy blood flow in their bodies to operate is the same way businesses need healthy cash flow to stay afloat. Protect your cash flow as much as you can. Reduce cost and minimize expenses where you can to ensure the rate at which money is coming in balances with the rate at which money is going out.

Go digital and be virtual if your nature of business can allow. Instead of paying office rent, your employees can work from home. Instead of having a gigantic retail store you can scale down and branch into ecommerce…The beauty of going digital is that it saves you some coins and allows you to reach a wider customer base.

Last but not least, guess work is the recipe for disaster! Have a proper business continuity plan. This mostly goes out to medium and small businesses. They are the ones often guilty of operating by faith and not having a business crisis management or continuity plan. Have clear set procedure on what needs to be done when there is a crisis and how to resume once the dust settles.

As the country opens up, not all businesses will resume, some died during the pandemic, others are on their death beads while others are heavily panting after a vigorous fight with the challenges the pandemic brought their way. For those who made it the other side props to you! For those who didn’t make it or are struggling, it’s not a loss. Your business might not have made it but your business management skills have been sharpened. They say nothing beats experience, out of it you learn and strategize better.

Before I call it a wrap, you can check out these business solutions https://bit.ly/36KqIa0 The E-commerce service came through for my buddy big time when he decided to go digital with his business. With that said, thank you for reading, catch you later!

Your bank buddy

IMBA

We Are On Your Side

Impacts of COVID-19 on the Global Financial System

As we dive into this new month of September, let us delve into the impacts of COVID-19 on the global financial system. For many of us, it has been a pretty long 6 months of uncertainty. As the pandemic continues to play out, we cannot fail to point out how our lives and the economy at large have changed. Just like other countries in the world, Tanzania has faced its own share of economic downturns owing to the COVID-19 pandemic. The disruption has immensely struck businesses’ supply chains most especially industries such as Hospitality, Education, among others – leading to a major economic disruption.

According to a press release by World Bank in April, Tanzania’s gross domestic product (GDP) is projected to decelerate substantially in 2020 due to the negative impact of the COVID-19 (coronavirus) pandemic. This is inevitable following the shift of focus to strengthen the healthcare system first as well as Fiscal measures taken by the Central Bank of Tanzania to mitigate the situation such as easing Bank lending. Despite the provision of the stimulus packages, a reduction of economic activity in the country owing to lockdown has led to poor purchasing power and as a result, has slowed down the Tanzanian economy.

Some of the common impacts we have witnessed so far are:

  • Productivity is perceived to drop since some companies are unable to access government support.
  • Downturn in the respective markets
  • Reduced global economic output

On a global outlook, the grass is not looking any greener either. The US economy for instance is faced with deteriorating infrastructure, disruption of financial markets, induced market instability, wage stagnation, mass unemployment, mass eviction crisis and lock downs.

The coronavirus pandemic slapped the Spain economy quite an unprecedented blow.

It was one that they never saw coming since this financial crisis intensity can be described as no other, given the uncertainties. The Italian economy has sank owing to the economic costs of containing the pandemic – Lockdown. The cessation measures were just lifted recently in mid-June, longer when compared to other countries, meaning that the first half of the year saw a harsh reality - an economic deterioration owing to the strict restrictions.

 Italy, being among the most affected countries with the COVID-19 outbreak, is facing a pang of devastating impacts to its economy. As a matter of fact, the Bank of Italy said it expects GDP to fall by 9.2%. As per the International Trade Administration (ITA), Italy's third-largest destinations for exports is the US. Now, as per a research by Globe Newswire, the SMEs in this trade contribute one third of value to the Italian economy and half of total employment in the country. Following the high death toll, the Italian government was forced to impose a nationwide lockdown and cessation of movement to mitigate the situation. As a result, most factories and businesses were temporarily shut down – therefore, leading to the inevitable; significant shrinking of the economy.

We have all experienced a certain level of hardship or challenges in one way either from a business and/or personal perspective, right from the time the pandemic hit home. Let us not lose hope. If anything, let us grab the available opportunities, experience and experiment and constantly keep looking into improving them.

We shall emerge from these devastating impacts stronger and wiser.

We are on your side!

The positive side of the Coronavirus pandemic

Hey, nice to catch up once again… I hope life has been kind to you, if it has, well and good. If it hasn’t, don’t worry, the storm never lasts forever, sunny day are coming. Speaking of storms and sunny days, I think the Covid-19 storm is not as bad as it was initially. The fact that we are now registering recoveries, businesses are slowly opening up, we can travel internationally once again etc. that is a sign of our sunny days approaching.

If someone was to tell you that the pandemic would string along some positivity you wouldn’t believe them. Of course the bad side of the pandemic has been really bad because lives have been lost, however, there has been a positive side to the pandemic as well.

One can argue that Coronavirus has been a huge catalyst for digital transformation. Yes, we had digitized some processes and ways of working but COVID-19 took digitization to a whole new level. For example,

  • -Most ventures have invested more in cashless transactions and remote shopping.
  • -Our children are now home schooling and having online classes. This one in particular is very interesting since for most of us home schooling was a thing prominent with celebrity kids in the west, now all of our children have to study from home and parents have added a new teaching skill under their belt of skills.
  • -Working from home and virtual meetings is the new normal. Most companies and employees are now heavily relying on the internet and virtual working solutions now more than ever before.
  • -Telemedicine is now a thing! Isn’t it just so convenient how you can now access your doctor and his services from the comfort of your house!
  • -Digital banking is now the way to go. In as much as this service existed pre-coronavirus, its usage has gone up ever since the pandemic hit us.

The pandemic came as a wakeup call to most governments when it comes to the state of their nation’s healthcare systems. We have seen more resources being pumped into the healthcare systems to enable them be able to provide to the much needed healthcare service. At least we can say in as much as most countries’ healthcare systems have experienced a strain during this period, most will be better post the pandemic in comparison to pre the pandemic.

Most private sectors have risen up to social causes. Aside from most company’s CSR activities, we’ve seen them donate money and other materials to help the government help its people during such trying times. Our first president was a strong believer of the Harambee spirit which means "all pull together" in Swahili and indeed the private sector has actually depicted this more in 2020 than they have ever done before. If Mzee Jomo Tanzaniatta was here he would be proud of us.

Our hygiene levels have really gone up. We are more cautious of what we touch and how we interact with other people. We are constantly washing and sanitizing our hands and our homes just so as to keep the virus at bay. The good thing is that as we do that, we are also minimizing the contraction of other diseases cause by germs and bacteria.

These are just but a few of the positive side of Covid-19, the list is much longer but I’ll end it here for now. They say an optimist sees a glass filled halfway with water as half full and a pessimist sees it as half empty. As I step away I’ll encourage you to adopt an optimistic approach to the pandemic, focus on the good and try to better the bad. Thank you for taking time to read. Adios!

Your bank buddy

IMBA

We Are On Your Side

Holistic health for the mind and body

Howdy, hope you’ve been holding up well. The Coronavirus pandemic is still here with us but hey, stay, positive I believe we will rise above it. All the other aspects of our lives have been challenged in bits over the years but 2020 has clearly been the year that our health has been greatly put to test.

We may not have all contracted the virus but we have all been affected by it in one way or another. For some the blow of the pandemic has got their backs on the ropes but we should try be strong, fight back and help others where we can.

They say our greatest wealth is our health but most people don’t value it until sickness sets in. Today I’ll wear a fitness coach hat and give you a few pointers on how to invest in the holistic health of your mind and body.

Let’s start with your inner self... I remember back in the days when I was taking computer lessons, we were taught about GIGO – Garbage In, Garbage Out. If you input wrong data you get wrong output. Our bodies are not so different from computers, if we feed it with unhealthy food it will give us unhealthy results. I am not saying that we shouldn’t enjoy our buggers and pizzas, once in a blue moon.. However, let’s eat more healthy and nutritious foods that boost our body’s immunity. Plug in regular detox to help remove impurities from our systems. I recommend you try Kreo Cleanse’s scientific detox. Your body will thank you for it.

Once you have your food in order and your detox ongoing, switch it up with some regular exercises. I know working out is not as easy as it sounds but try push yourself to do it. It doesn’t have to be an intense daily work out. Start small with simple exercises then graduate gradually. As you start your workout journey I recommend you get a professional trainer to walk you through. That way he will guide you on the exercises best suited for your body type. I started my journey by subscribing to a health membership club at Hilton Hotel. I got a good trainer, the gym facilities are the best and the group work out classes just gives me psych to keep on going since I get to work out with my friends.

Gyming has been proven to be therapeutic for the mind. There is that energy and psych one gets after a good work out session. In addition to that I would recommend you try yoga as well. It will help you calm your mind and focus on what you need to for that day. You can do yoga from your living room, all you need is a workout mat which you can get from Nairobi Sports House; You can get your workout clothes from there too.

For great results I would recommend you consistently practise these healthy habits. We may not have the cure for Coronavirus but you have the power to do what is necessary to boost your immunity and promote your general health. As you start your holistic health journey, you can visit Kreo Cleanse, VLCC, Hilton Health Club and Nairobi Sports House and enjoy great discounts if you are an I&M bank customer. For more details on these discounts click here. As I take off my fitness coach hat, thank you for reading.

Your bank buddy

IMBA

We Are On Your Side

Ambition in business: An important intangible asset you need for your business

Ambition in business: An important intangible asset you need to keep your business going.

Ambition in business: An important intangible asset you need to keep your business going

This is not just one of those ‘I have heard it all’ blog pieces. Ladies and gentlemen, you just got into a rich content zone. Stay tuned to find out more about this particular topic. I understand that you have so many questions and if you are like me, you are seeking every probable answer to the uncertainty surrounding us. I don’t have all the answers but I can tell you for free that my aim is to ensure that you gain as much knowledge to apply in your business as possible. This way, you can adapt to the new normal and apply an informed approach in the way you conduct business. You have probably read one too many articles on how to sustain your business while maintaining competitiveness during these times. However, very few talk about those intangible assets in your business that do not necessarily come with monetary value but elevate your brand. In this blog, we are going to look at brand affinity as a crucial part of your business. Brand affinity refers to values that enable you to build that fundamental emotional connection with your customer, in a bid to boost customer loyalty in the long run.

Why is this emotional connection so important? This is why; If a potential consumer believes that a brand shares common values with him/her, chances are, the client will take the product or service up, repeat the purchase again and even refer several friends. If brand affinity isn’t a gem, I don’t know what is!

If you are still not convinced, let us jump right into a great example. Have you ever wondered why you keep purchasing a certain brand in your household over and over again? Think about it, why do you keep purchasing these items despite the availability of alternative brands that suit the same purpose? Most likely you have invested your emotions in the brand and their associated value proposition resonates with your needs.

That said, what do you think top brands both in the local and worldwide context have in common? They maximize on their ability to connect with their customers on an emotional level, as a matter of fact this bond is so strong such that it can be described as a ‘gut feeling’. This invaluable asset emanates from their ability to deliver mind blowing customer experiences. Imagine having such power to drive repeat purchase! I can picture you already naming a few brands in your mind.

Therefore, there is no gainsaying that brand affinity is the ultimate intangible asset you need to attract a loyal customer base, especially during this pandemic. So, the question is, how do you build brand affinity? Here’s how:

  • Great customer service – Add that personal touch to satisfy the needs of your clients. Tend to their needs, listen to what is being said about you in the market environment and do the needful, based on the feedback you receive. A great way to get this feedback is through surveys. Remember your that they chose to do business with you because they believe that you are on their side, so work on retaining them. In other words, don’t preach wine and take water.
  • Credibility – Trust is a universal key in every relationship. It all starts with a promise. Keeping a promise then builds relationships and ignites the emotional connection spark! Now that is trust. A great way to maintain credibility is to: delivering value propositions, be consistent in communication, share customer testimonials, use your logo in communications to customers for the purpose of maintaining your brand identity, etc.
  • Quick complaint resolution - Resolve complaints within a reasonable timeline. Time and efficiency go hand in hand. A great way to get started is to invest in Customer Relationship Management (CRM) systems that are make it easy to retrieve customer information, therefore, resolving issues faster. Imagine having to wait for hours to have an issue resolved; not a great feeling.
  • Easy access – Ensure that customers can purchase or consume the product/service conveniently.
  • Great communication – It is important to keep clients updated regularly across relevant channels.
  • Corporate Social Responsibility – Society is a backbone of any business. Giving back to the community really elevates the reputation of a brand. Acts of goodwill especially during this epitome will go a long way. Let us uphold that moral obligation and assist when we can.
  • Customer centricity – ensure that the products and services you provide are customer driven. How can you do that? Foster positive customer experiences, personalize your messages to clients, offer after sale services, think ahead of the customer – this will help you to anticipate their needs, etc.

You are now set with the toolkit to take your business to the next level. Make good use of the indispensable assets to drive that necessary ambition in your business!

Thank you for choosing us.

We are on your side!

All you need to know about Trade Finance

Hey, I am your bank buddy IMBA and I want to tell you all about Trade Finance today, and along the journey, I hope this helps your business. Trade finance can be for any business that has a finance gap, between providing goods and services and actually receiving the final payment. Around 80% – 90% of world is reliant on trade and supply chain finance which is estimated to be around 10 Trillion dollars a year.

At I&M Bank, we can help your business with all the support your business needs to grow. So what do we offer? In a nutshell, we offer Letters of Credit and Letters of Guarantee which are two of the most common trade finance products used across the globe: Other services under Trade finance include, Bonds, Documentary Collections (Import and Export) Bill Avialization and invoice discounting etc

I want to explain some of the concepts behind trade finance. So how does it work? A trade finance transaction requires:
Goods and servicesA buyer.A lender, such as I&M Bank who would come in and fund this trade andA seller

Trade finance is relevant where a seller requires the buyer to prepay for goods that are to be shipped while the buyer wants to reduce their risk by asking the seller to document that the goods have been shipped. I am going to show you how a simple trade finance deal could work, although there are many different forms of trade finance:
Let’s assume, your business deals in toys for children. You as the buyer (in Tanzania) agree to purchase the toys from the seller who is in ChinaThe buyer in this case (your business) will approach the lender and you will then agree terms with the lender after which the lender will pay the seller upon shipment of the toys.Once you receive the toys and sell to your customers, you will then repay the lender on the due date. It is as simple as that!

So, if your business purchases/imports goods from abroad, you might use trade finance facility to mitigate and reduce your risk. I&M Bank can assist you with bridging this financial gap and take on the responsibility to ensure the trade is safe, effective and secure. These include, controlling some financial elements on the trade, keeping a close eye on the trade cycle throughout the transaction and ensuring the security of goods.

If you are wondering how your business will benefit, see below:
It will improve operational efficiencies and cash flows, increased revenue and earnings.It will help remove the supply risk from you as the buyer and payment risk for the exporterProtects both your business and the seller from the inherent risks present in international trade. These unique risks related to currency fluctuations, political stability, issues of non-payment, or the creditworthiness of parties involved.It allows you to produce more working capital and improve the management of cash flowYour company will be able to full fill large orders that would usually not be possible which will allow you to achieve higher profit margins because the facility allows both buying of products and advance payment which can be great for economies of scale.Relationships between your business and the seller is strengthenedYour business will be more efficient and competitive in the marketThere will be fewer bad debts, late payments from debtors, excess stock and this could all bring down the problems associated with demanding creditors.

Now that you know how trade finance works, lets see what lenders generally ask for? We generally find that having prepared the following, lenders can make a quick assessment and help your business get trade finance. Here is what you should be able to provide.
Audited financial statementsFull business planFinancial forecastsCredit reportsDetails and references of directors andInformation on assets and liabilities etc

Thanks for reading through. Let us know how we can grow your business.

Your bank buddy
IMBA

We Are On Your Side

Business sustenance for small, large and businesses enterprises during COVID-19

Here is the thing about change; it is inevitable and comes with a package of impacts. We were going about our businesses as usual until boom! A new reality hit us; COVID-19. This is how it must have felt like to our ancestors 100 years ago during the last worldwide Spanish flu pandemic of 1920 that decimated anywhere between 17 and 50 million people………but without the internet age in which we are living in today and the mass personal travel available meaning that the spread of this novel virus was transmitted at the speed of light!

Positively though advances in medical sciences in the last 100 years also means that we have better protocols of managing the medical cases arising from COVID-19 (as well as other viral infections) and in all possibility restricting the devastation and number of deaths worldwide.

We are now living in uncertain times brought on by COVID-19 and we find ourselves faced with the reality of a new normal. The sad reality is that we didn’t see it coming….after all who anticipates such things!!

Businesses, sole proprietors, corporates, individuals etc, are all seeking insights and solutions on how to adapt to this new normal. As an inevitable part of their role, business leaders have to find ways to navigate through the crisis in a bid to sustain business continuity…..a difficult job at the best of times and doubly so now.

The world is changing around us, but let’s not forget that so is the novel COVID-19. So, what do we do? How do we go from here? So many questions running through our minds and even more confusion fueled by all kinds of conspiracy theorists which isn’t helping matters much…………. including the price of oil!

The time to face the unpleasant truths and to look past the brick and mortar way of doing business has come. Let us forge a new path ahead, beyond the uncertainty we are in. Do we have all the answers? Well, one thing is for sure, we can certainly point you in the right direction because we are on your side!

Now, let me take you through the global context of current happenings as well as a few pointers to help you navigate through this difficult and evolving economic situation. I’ll try to keep it simple so that I don’t lose too many of you along the way……….. more so those working from home!

The Global Context

Right from the onset of the pandemic, various economies around the globe experienced an economic downturn. As a matter of fact, the consensus position from business commentators predicts a recession and in the worst-case scenario, an economic depression. There’s a struggle to sustain businesses owing to imposed curfews, restrictions and lockdowns, such that businesses have been forced to respond in ways that have led to inevitable effects to the labour market. One of the major implications that cuts across the business landscape is the significant number of layoffs in an effort to cut on costs of operation. In case you were affected by this unprecedented effect, do not lose hope for we will eventually find ways to navigate through the pandemic.

There has also been major disruption in supply chains, resulting in a knock-on effect on various industries owing to unprecedented outcome with respect to the pandemic. For instance, insurance and oil markets have experienced major setbacks. Insurers are not receiving claims as people reluctant to visit hospitals in the fear of being infected. In some cases, global policies are actually implementing this limiting measure to avoid overwhelming the health systems, more than they already are.

While we have seen reduction in oil prices, this price dipping effect was felt way before the epitome of the coronavirus pandemic. Price wars within OPEC, arose from issues revolving around overproduction. In the new dawn, immediate effect was however suddenly felt owing to the unexpected outcomes travel restrictions that suddenly led to reduction in particularly personal transport, hence low demand for oil.

On the bright side, there have been attempts by governments and central banks around the world to mitigate the effects of the coronavirus pandemic.

Like with every crisis, particularly arising from health issues, we expect changes to take root in terms of ways of working around the pandemic. Immediate focus by different governments is to quickly get economies back on track. This is expected to take all sorts of forms; the principal ones being fiscal and monetary policy measures, to allow business to recover from trade shocks.

Some of the measures taken to contain the economic damage on a global landscape are but not limited to:Tax reduction to encourage circulation of moneySovereign guarantees to support affected businesses such as additional funding to health sectors and assistance in the form of unemployment benefits.Tax deferrals to allow companies that are in the business of supplying essential services to defer payment of profit tax for a specified period.Introduction of policy measures which have been occasioned by Central bank trying to lessen the impact of the crisis on economies. E.g. reduction of interest rates.Stimulus packages aimed at cushioning individuals and businesses against the impact of COVID-19

Still on a positive note, we have witnessed the green effect of cleaner air as land borne/airborne/seaborne pollution emissions have reduced. On the social front, families are spending ample time together. Other positive effects would be the realm of changes on business models. Businesses have been forced to rethink their business models on ways to work better to enhance business continuity. An evident outcome of the reassessing process is allowing work on a virtual basis while maintaining the desired level of productivity, which is by far a great way to cut on costs.

Despite the uncertainty, some businesses are actually thriving despite the given circumstances, having been lucky enough to experience a rise in demand for essential goods and services.  So, in the next blog article, we shall have a look at which some of these businesses are and most especially, how these businesses are grabbing the available opportunities in order to boost business continuity.

Stay tuned for the next issue!

Until then, stay safe!